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We assisted Clarins in the realization of its new concept boutique, located on rue Vieille du Temple, in the heart of the Marais. It is the first in France and one of the first five worldwide. The main challenge was to match the constraints of the location with the spirit of the brand in order to adapt and deploy the full scope of the new identity developed by the brand.
The work on the 80 m² boutique took place over 10 weeks, including major works such as the complete cleaning of the former pop-up store, the modification of the floor to install terrazzo, the refurbishment of all the technical installations (electricity, air conditioning, etc.) and the replacement of the glass facades.