Client story
Brand, digital, and sustainability in a workspace promoting innovation and creativity

Size
5500 sqm
Duration
6 months
Approx.
300 workplaces
Services
Challenge

Haier Europe, a global leader in the home appliances industry, entrusted us with the project of creating their new European headquarters. The headquarters is located in the Green Building Campus at Energy Park in Vimercate, on the outskirts of Milan, in an environment designed for people, in the heart of the Brianza technology hub, where it is possible to combine work with moments of tranquility, physical activity, and outdoor recreation.
Haier Europe's new headquarters serves as an innovative hub that supports research, technology, and innovation. It is designed to offer a welcoming atmosphere that encourages interaction and the development of professional relationships, allowing people to experience a new way of working and living within office spaces.
In collaboration with JLL's Project & Development Services, Workplace Strategy, and Sales & Solutions Development teams, we have overseen the interior design and completed the renovation works within six months. This ensured compliance with the budget while delivering the project to the required technical and quality standards, adhering to a tight schedule.
In line with the new standards of sustainability and growing expectations of inclusivity, the project aimed to create a workplace capable of supporting the company's significant growth in recent years. The goal was to establish a new working experience centered around a model where corporate culture, spaces, and technologies serve as tools for transitioning towards a new ecosystem. By revolutionizing people's way of working and supporting organizational change, this ecosystem strengthens the company's culture, facilitates hybrid work, encourages healthy and sustainable behaviors, and promotes digital transformation.
Photo: Davide Galli
Solution

Through design, we have created an experiential journey within a highly professional and innovative work environment that reflects the culture and image of Haier Europe, where people feel engaged and part of a community.
The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.
The entrance building, known as "The Gate," houses the reception area and welcomes visitors into the Haier ecosystem. In this multi-brand lounge space, the values and philosophy of Haier Europe are perceived, and the group's brands are expressed through the use of design furniture, colors, and scenic lighting.
From here, access is granted to the Haier Smart Square, the operational heart of the offices, which features dynamic and interconnected architectural forms where multiple scenarios for different work functions unfold. The layout of the spaces, furniture, and cutting-edge technology integrated throughout the office allow people to work flexibly and smartly, creating a fluid and open working environment that supports new ways of working and encourages a lifestyle focused on physical and mental well-being, as well as sustainability.
The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.
The office also includes executive and representative areas, such as the leadership area and the boardroom, as well as meeting rooms equipped with state-of-the-art multimedia facilities, such as interactive whiteboards and video conferencing systems, to ensure seamless digital experiences and improve the efficiency of remote connections.
Finally, communal and social spaces complete the office organization, including reception areas, an exhibition area showcasing Haier products, various break areas, the Haier bistro, dedicated spaces for well-being and meditation, lounge areas, recreational spaces, an outdoor terrace, and open-air areas.
The ground floor is devoted to the Haier Product Experience: an interactive Experience Lab that establishes a direct connection with the brand. This space replicates three domestic settings, namely the kitchen, living room, and laundry room, where users and visitors can immerse themselves in the Haier world and experience the latest innovations and products. Not only this area but also the rest of the office has been designed as a true living showroom. It is equipped with Haier appliances for employees to use, making them not only users but also the brand's first ambassadors.
Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.
Photo: Davide Galli
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          \r\n
          <p>Haier Europe, a global leader in the home appliances industry, entrusted us with the project of creating their new European headquarters. The headquarters is located in the Green Building Campus at Energy Park in Vimercate, on the outskirts of Milan, in an environment designed for people, in the heart of the Brianza technology hub, where it is possible to combine work with moments of tranquility, physical activity, and outdoor recreation.</p>\r\n
          <p>Haier Europe's new headquarters serves as an innovative hub that supports research, technology, and innovation. It is designed to offer a welcoming atmosphere that encourages interaction and the development of professional relationships, allowing people to experience a new way of working and living within office spaces.</p>\r\n
          <p>In collaboration with JLL's Project &amp; Development Services, Workplace Strategy, and Sales &amp; Solutions Development teams, we have overseen the interior design and completed the renovation works within six months. This ensured compliance with the budget while delivering the project to the required technical and quality standards, adhering to a tight schedule.</p>\r\n
          <p>In line with the new standards of sustainability and growing expectations of inclusivity, the project aimed to create a workplace capable of supporting the company's significant growth in recent years. The goal was to establish a new working experience centered around a model where corporate culture, spaces, and technologies serve as tools for transitioning towards a new ecosystem. By revolutionizing people's way of working and supporting organizational change, this ecosystem strengthens the company's culture, facilitates hybrid work, encourages healthy and sustainable behaviors, and promotes digital transformation.</p>\r\n
          <p><em>Photo: Davide Galli</em></p>\r\n
          """
        "solution" => """
          \r\n
          <p>Through design, we have created an experiential journey within a highly professional and innovative work environment that reflects the culture and image of Haier Europe, where people feel engaged and part of a community.</p>\r\n
          <p>The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.</p>\r\n
          <p>The entrance building, known as "The Gate," houses the reception area and welcomes visitors into the Haier ecosystem. In this multi-brand lounge space, the values and philosophy of Haier Europe are perceived, and the group's brands are expressed through the use of design furniture, colors, and scenic lighting.</p>\r\n
          <p>From here, access is granted to the Haier Smart Square, the operational heart of the offices, which features dynamic and interconnected architectural forms where multiple scenarios for different work functions unfold. The layout of the spaces, furniture, and cutting-edge technology integrated throughout the office allow people to work flexibly and smartly, creating a fluid and open working environment that supports new ways of working and encourages a lifestyle focused on physical and mental well-being, as well as sustainability.</p>\r\n
          <p>The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.</p>\r\n
          <p>The office also includes executive and representative areas, such as the leadership area and the boardroom, as well as meeting rooms equipped with state-of-the-art multimedia facilities, such as interactive whiteboards and video conferencing systems, to ensure seamless digital experiences and improve the efficiency of remote connections.</p>\r\n
          <p>Finally, communal and social spaces complete the office organization, including reception areas, an exhibition area showcasing Haier products, various break areas, the Haier bistro, dedicated spaces for well-being and meditation, lounge areas, recreational spaces, an outdoor terrace, and open-air areas.</p>\r\n
          <p>The ground floor is devoted to the Haier Product Experience: an interactive Experience Lab that establishes a direct connection with the brand. This space replicates three domestic settings, namely the kitchen, living room, and laundry room, where users and visitors can immerse themselves in the Haier world and experience the latest innovations and products. Not only this area but also the rest of the office has been designed as a true living showroom. It is equipped with Haier appliances for employees to use, making them not only users but also the brand's first ambassadors.</p>\r\n
          <p>Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.</p>\r\n
          <p><em>Photo: Davide Galli</em></p>
          """
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        <h2 class="editor-section">Challenge</h2>\r\n
        <p>Haier Europe, a global leader in the home appliances industry, entrusted us with the project of creating their new European headquarters. The headquarters is located in the Green Building Campus at Energy Park in Vimercate, on the outskirts of Milan, in an environment designed for people, in the heart of the Brianza technology hub, where it is possible to combine work with moments of tranquility, physical activity, and outdoor recreation.</p>\r\n
        <p>Haier Europe's new headquarters serves as an innovative hub that supports research, technology, and innovation. It is designed to offer a welcoming atmosphere that encourages interaction and the development of professional relationships, allowing people to experience a new way of working and living within office spaces.</p>\r\n
        <p>In collaboration with JLL's Project &amp; Development Services, Workplace Strategy, and Sales &amp; Solutions Development teams, we have overseen the interior design and completed the renovation works within six months. This ensured compliance with the budget while delivering the project to the required technical and quality standards, adhering to a tight schedule.</p>\r\n
        <p>In line with the new standards of sustainability and growing expectations of inclusivity, the project aimed to create a workplace capable of supporting the company's significant growth in recent years. The goal was to establish a new working experience centered around a model where corporate culture, spaces, and technologies serve as tools for transitioning towards a new ecosystem. By revolutionizing people's way of working and supporting organizational change, this ecosystem strengthens the company's culture, facilitates hybrid work, encourages healthy and sustainable behaviors, and promotes digital transformation.</p>\r\n
        <p><em>Photo: Davide Galli</em></p>\r\n
        """
      1 => """
        <h2 class="editor-section">Solution</h2>\r\n
        <p>Through design, we have created an experiential journey within a highly professional and innovative work environment that reflects the culture and image of Haier Europe, where people feel engaged and part of a community.</p>\r\n
        <p>The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.</p>\r\n
        <p>The entrance building, known as "The Gate," houses the reception area and welcomes visitors into the Haier ecosystem. In this multi-brand lounge space, the values and philosophy of Haier Europe are perceived, and the group's brands are expressed through the use of design furniture, colors, and scenic lighting.</p>\r\n
        <p>From here, access is granted to the Haier Smart Square, the operational heart of the offices, which features dynamic and interconnected architectural forms where multiple scenarios for different work functions unfold. The layout of the spaces, furniture, and cutting-edge technology integrated throughout the office allow people to work flexibly and smartly, creating a fluid and open working environment that supports new ways of working and encourages a lifestyle focused on physical and mental well-being, as well as sustainability.</p>\r\n
        <p>The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.</p>\r\n
        <p>The office also includes executive and representative areas, such as the leadership area and the boardroom, as well as meeting rooms equipped with state-of-the-art multimedia facilities, such as interactive whiteboards and video conferencing systems, to ensure seamless digital experiences and improve the efficiency of remote connections.</p>\r\n
        <p>Finally, communal and social spaces complete the office organization, including reception areas, an exhibition area showcasing Haier products, various break areas, the Haier bistro, dedicated spaces for well-being and meditation, lounge areas, recreational spaces, an outdoor terrace, and open-air areas.</p>\r\n
        <p>The ground floor is devoted to the Haier Product Experience: an interactive Experience Lab that establishes a direct connection with the brand. This space replicates three domestic settings, namely the kitchen, living room, and laundry room, where users and visitors can immerse themselves in the Haier world and experience the latest innovations and products. Not only this area but also the rest of the office has been designed as a true living showroom. It is equipped with Haier appliances for employees to use, making them not only users but also the brand's first ambassadors.</p>\r\n
        <p>Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.</p>\r\n
        <p><em>Photo: Davide Galli</em></p>
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          +post_content: """
            <p>Tétris has carried out the project through the design&amp;build approach developing for the client a refreshed brand identity thanks to a reorganization of the exisitng offices.</p>\r\n
            <p>The working space is organized on one floor divided in two different building wings, both composed of an open space, meeting rooms and informal areas that merge into a common recreational hub located in the middle of the office. <br />\r\n
            A domestic atmosphere inspires the concept design: wooden finishes, concrete PVC floorings and soft furniture are used to create a comfortable and lively smart office where ergonomic and linear workstations with neutral tones coexist with playful pieces of decorations as pillows, carpets, colored seats and a foosball table.<br />\r\n
            The transparency given by the glass partitions makes the environment fluid, permeable and interconnected. These elements combined with unique and vibrant mural decorations, realized by a local artist in a popart style, give a new identity to the office without losing the focus on the client’s brand.</p>\r\n
            <p>For the entire duration of the onsite activities, that lasted few weeks without causing any interruption of the working activities, the client representatives were deeply involved in the decision process for the choice of materials, furniture and textures.<br />\r\n
            The good results of the project have led to the signature of a global agreement between the client and Tétris that has been appointed for the realization of other offices worldwide.</p>\r\n
            <p>Photography Credits: <a href="http://davidegalliatelier.com">Davide Galli Atelier</a></p>
            """
          +post_title: "PayPal: a new look&amp;feel for the offices in Milano"
          +post_excerpt: "Paypal, an international company offering digital payment services over the Internet, entrusted Tétris with the renovation of its offices in Milan. "
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            <p style="text-align: justify;">Tétris has realized the space planning and the interior design of the new Engie Headquartes, located in via Chiese 72 in the premises of Bicocca district, a historical and industrial area of Milan.</p>\r\n
            <p style="text-align: justify;">With a surface area of approximately 12.000 sqm and developed over six floors, the Headquartes has been realized with the intention to foster and increase cohesion, efficiency and harmony of the working spaces as well as of the staff in terms of productivity and well-being. The offices have been designed taking into consideration the modern principles of smart working and in accordance with Engie’s dna – a reality leader in the energy sector – and the sustainability features of the new building, which brings the signature of studio Park Associati and awarded with the LEED Platinum certification for New Construction – Leadeship in Energy and Environmental Design.</p>\r\n
            <p style="text-align: justify;">The Tétris team, made of architects, interior designers and space planners, has completely revisited the interiors to enhance a horizontal mobility separating the different working environments and alternating common areas dedicated to relax and social networking. The idea was to create on each floor a conceptual agora where it is possible to generate interpersonal relations in order to accelerate decisions and discussions. The connection between the different spaces (the central spine and the connected spaces) is obtained by giving a specific functional identity to the collective and support areas whereas the dynamism created along the central spine is highlighted by the extensive use of colours on the glasses and friendly and warm materials in the internal spaces.</p>\r\n
            <p style="text-align: justify;">To ensure people a high level of comfort and the possibility to work in a flexible, creative and interconnected way, the office has been organized in <strong>72 support spaces</strong> which include: <strong>16  smart &amp; fast meetings</strong>, for agile meetings that require the availability of monitors and Skype connection, <strong>14 lounge meetings</strong> for informal meetings, <strong>13 brainstorming spaces</strong> for sharing ideas and opinions, <strong>11 touch down and dynamic rooms</strong> for fast meetings, <strong>8 concentration rooms</strong> to really focus on the mission, <strong>7 phone booths</strong> for phone and conference calls without interferences and <strong>3 relax areas</strong>.</p>\r\n
            <p style="text-align: justify;">For the entire duration of the project Tétris has coordinated all operational activities, including the works supervision and project management, until the client’s move-in through a detailed monitoring and reporting of each phase, providing Engie continuous assistance and becoming for all other actors involved on the project a unique point of contact.</p>\r\n
            <p>Credits:<a href="http://www.francescodolfo.com/" target="_blank" rel="noopener noreferrer"> Francesco Dolfo photographer</a></p>
            """
          +post_title: "A transparent, harmonious and green office design"
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          +post_date: "2018-12-13 14:18:39"
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          +post_content: """
            <p style="text-align: justify;">In a context of deep evolution Micro Focus, a global company leader in the software market and ranked 7° worldwide, entrusted Tétris with the realization project of the new Headqaurtes in Milan, located in Viale Sarca 235 in the premises of a recently renovated building LEED certified.</p>\r\n
            <p style="text-align: justify;">Tétris has designed and realized a project with a contemporary look&amp;feel where Micro Focus values and image are immediately perceptible.</p>\r\n
            <p style="text-align: justify;">The design&amp;build approach has been applied since the architectural and plant design continuing for the full installation of the works and with our team having a complete knowledge of the client’s requirements who had an active role in the concept developing and space planning phases.</p>\r\n
            <p style="text-align: justify;">Brand identity and comfort are key elements of the new headquarters where traditional open spaces alternate with flex areas more oriented to a smart and agile ways of working and living the workplace.</p>\r\n
            <p style="text-align: justify;">To adapt the space to different kind of use we have created open spaces, individual offices, meeting rooms with different capacities and refined with movable partitions, in addition to support areas available to the employees as phone booths, brain storming rooms and lounge areas equipped with writable boards. To complete the office a spacious break area and a reception have been furnished with made to measure joinery.</p>\r\n
            <p style="text-align: justify;">The working space are brightened by the natural lights coming in thanks to the installation of high glazed partitions whereas the comfort is ensured by the installation, in the informal areas, of acoustic materials which serve also as a decoration.</p>\r\n
            <p style="text-align: justify;">All these elements combined together have participated in delivering a modern office featured by primary colors and neutral graphics inspired to the client corporate identity, creating a brand experience among the employees that feel like part of a same Group attentive to the staff well-being.</p>\r\n
            <p style="text-align: justify;">The Design&amp;Build process adopted by Tétris enabled the team to deliver the project on time and on budget, being the guarantee for the client to benefit of a complete turnkey offer during  all the project phases. From the design to the realization of the civil works and plants adjustment the client had to his complete disposal a dedicated Tétris team to coordinate, in addition to the procurement phase and sub-contractors selection, the health&amp;safety procedures, the site supervision of all parties involved as well as all legal, financial and contractual aspects. </p>\r\n
            <p>Photography Credits: <a href="http://davidegalliatelier.com/" target="_blank" rel="noopener">Davide Galli Atelier</a></p>\r\n
            <p>________________________________</p>\r\n
            <p><a href="https://www.microfocus.com/en-us/home" target="_blank" rel="noopener">Micro Focus</a> is listed on the London Stock Exchange (LSE:MCRO) and has a revenue per year equal to $4.4bn.</p>\r\n
            <p>Micro Focus is a global company leader in the software market and ranked 7° worldwide.</p>\r\n
            <p>The mission of Micro Focus is supporting its clients to maximise their existing investments and embrace, at the same time, new technologies in a world nowadays oriented to Hybrid IT.</p>
            """
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        \r\n
        <p>Haier Europe, a global leader in the home appliances industry, entrusted us with the project of creating their new European headquarters. The headquarters is located in the Green Building Campus at Energy Park in Vimercate, on the outskirts of Milan, in an environment designed for people, in the heart of the Brianza technology hub, where it is possible to combine work with moments of tranquility, physical activity, and outdoor recreation.</p>\r\n
        <p>Haier Europe's new headquarters serves as an innovative hub that supports research, technology, and innovation. It is designed to offer a welcoming atmosphere that encourages interaction and the development of professional relationships, allowing people to experience a new way of working and living within office spaces.</p>\r\n
        <p>In collaboration with JLL's Project &amp; Development Services, Workplace Strategy, and Sales &amp; Solutions Development teams, we have overseen the interior design and completed the renovation works within six months. This ensured compliance with the budget while delivering the project to the required technical and quality standards, adhering to a tight schedule.</p>\r\n
        <p>In line with the new standards of sustainability and growing expectations of inclusivity, the project aimed to create a workplace capable of supporting the company's significant growth in recent years. The goal was to establish a new working experience centered around a model where corporate culture, spaces, and technologies serve as tools for transitioning towards a new ecosystem. By revolutionizing people's way of working and supporting organizational change, this ecosystem strengthens the company's culture, facilitates hybrid work, encourages healthy and sustainable behaviors, and promotes digital transformation.</p>\r\n
        <p><em>Photo: Davide Galli</em></p>\r\n
        """
      "solution" => """
        \r\n
        <p>Through design, we have created an experiential journey within a highly professional and innovative work environment that reflects the culture and image of Haier Europe, where people feel engaged and part of a community.</p>\r\n
        <p>The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.</p>\r\n
        <p>The entrance building, known as "The Gate," houses the reception area and welcomes visitors into the Haier ecosystem. In this multi-brand lounge space, the values and philosophy of Haier Europe are perceived, and the group's brands are expressed through the use of design furniture, colors, and scenic lighting.</p>\r\n
        <p>From here, access is granted to the Haier Smart Square, the operational heart of the offices, which features dynamic and interconnected architectural forms where multiple scenarios for different work functions unfold. The layout of the spaces, furniture, and cutting-edge technology integrated throughout the office allow people to work flexibly and smartly, creating a fluid and open working environment that supports new ways of working and encourages a lifestyle focused on physical and mental well-being, as well as sustainability.</p>\r\n
        <p>The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.</p>\r\n
        <p>The office also includes executive and representative areas, such as the leadership area and the boardroom, as well as meeting rooms equipped with state-of-the-art multimedia facilities, such as interactive whiteboards and video conferencing systems, to ensure seamless digital experiences and improve the efficiency of remote connections.</p>\r\n
        <p>Finally, communal and social spaces complete the office organization, including reception areas, an exhibition area showcasing Haier products, various break areas, the Haier bistro, dedicated spaces for well-being and meditation, lounge areas, recreational spaces, an outdoor terrace, and open-air areas.</p>\r\n
        <p>The ground floor is devoted to the Haier Product Experience: an interactive Experience Lab that establishes a direct connection with the brand. This space replicates three domestic settings, namely the kitchen, living room, and laundry room, where users and visitors can immerse themselves in the Haier world and experience the latest innovations and products. Not only this area but also the rest of the office has been designed as a true living showroom. It is equipped with Haier appliances for employees to use, making them not only users but also the brand's first ambassadors.</p>\r\n
        <p>Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.</p>\r\n
        <p><em>Photo: Davide Galli</em></p>
        """
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      <h2 class="editor-section">Challenge</h2>\r\n
      <p>Haier Europe, a global leader in the home appliances industry, entrusted us with the project of creating their new European headquarters. The headquarters is located in the Green Building Campus at Energy Park in Vimercate, on the outskirts of Milan, in an environment designed for people, in the heart of the Brianza technology hub, where it is possible to combine work with moments of tranquility, physical activity, and outdoor recreation.</p>\r\n
      <p>Haier Europe's new headquarters serves as an innovative hub that supports research, technology, and innovation. It is designed to offer a welcoming atmosphere that encourages interaction and the development of professional relationships, allowing people to experience a new way of working and living within office spaces.</p>\r\n
      <p>In collaboration with JLL's Project &amp; Development Services, Workplace Strategy, and Sales &amp; Solutions Development teams, we have overseen the interior design and completed the renovation works within six months. This ensured compliance with the budget while delivering the project to the required technical and quality standards, adhering to a tight schedule.</p>\r\n
      <p>In line with the new standards of sustainability and growing expectations of inclusivity, the project aimed to create a workplace capable of supporting the company's significant growth in recent years. The goal was to establish a new working experience centered around a model where corporate culture, spaces, and technologies serve as tools for transitioning towards a new ecosystem. By revolutionizing people's way of working and supporting organizational change, this ecosystem strengthens the company's culture, facilitates hybrid work, encourages healthy and sustainable behaviors, and promotes digital transformation.</p>\r\n
      <p><em>Photo: Davide Galli</em></p>\r\n
      """
    1 => """
      <h2 class="editor-section">Solution</h2>\r\n
      <p>Through design, we have created an experiential journey within a highly professional and innovative work environment that reflects the culture and image of Haier Europe, where people feel engaged and part of a community.</p>\r\n
      <p>The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.</p>\r\n
      <p>The entrance building, known as "The Gate," houses the reception area and welcomes visitors into the Haier ecosystem. In this multi-brand lounge space, the values and philosophy of Haier Europe are perceived, and the group's brands are expressed through the use of design furniture, colors, and scenic lighting.</p>\r\n
      <p>From here, access is granted to the Haier Smart Square, the operational heart of the offices, which features dynamic and interconnected architectural forms where multiple scenarios for different work functions unfold. The layout of the spaces, furniture, and cutting-edge technology integrated throughout the office allow people to work flexibly and smartly, creating a fluid and open working environment that supports new ways of working and encourages a lifestyle focused on physical and mental well-being, as well as sustainability.</p>\r\n
      <p>The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.</p>\r\n
      <p>The office also includes executive and representative areas, such as the leadership area and the boardroom, as well as meeting rooms equipped with state-of-the-art multimedia facilities, such as interactive whiteboards and video conferencing systems, to ensure seamless digital experiences and improve the efficiency of remote connections.</p>\r\n
      <p>Finally, communal and social spaces complete the office organization, including reception areas, an exhibition area showcasing Haier products, various break areas, the Haier bistro, dedicated spaces for well-being and meditation, lounge areas, recreational spaces, an outdoor terrace, and open-air areas.</p>\r\n
      <p>The ground floor is devoted to the Haier Product Experience: an interactive Experience Lab that establishes a direct connection with the brand. This space replicates three domestic settings, namely the kitchen, living room, and laundry room, where users and visitors can immerse themselves in the Haier world and experience the latest innovations and products. Not only this area but also the rest of the office has been designed as a true living showroom. It is equipped with Haier appliances for employees to use, making them not only users but also the brand's first ambassadors.</p>\r\n
      <p>Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.</p>\r\n
      <p><em>Photo: Davide Galli</em></p>
      """
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    <h2 class="editor-section">Solution</h2>\r\n
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    <p>The new headquarters spans three levels, occupying an area of 5,500 square meters. It is designed to foster collaboration, creativity, and idea exchange among teams, offering a unique workspace that accommodates over five hundred individuals on a daily basis. The concept design is based on three main elements: brand, digital, and sustainability, which serve as the backdrop for the development and storytelling of the interior architectural project.</p>\r\n
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    <p>The spaces are flexible and can be rearranged according to needs. They offer a variety of spatial typologies suitable for multiple activities and work requirements. There are open-space work areas with shared desks, informal workstations, collaboration and brainstorming spaces, as well as various support areas. Company functions that require more privacy and a quiet work environment can benefit from silent rooms for individual work, concentration, or confidential conversations.</p>\r\n
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    <p>Energy Park is built following the most advanced architectural and technological principles, in compliance with the highest energy and environmental standards. The complex has obtained LEED Platinum certification, and the interior project has also been executed following sustainable design and construction principles. We have used finishes and materials sourced from certified supply chains and adopted plastic-free measures. To enhance occupants' connectivity to the natural environment, we have implemented a biophilic design approach, which translates into the abundant use of vegetation within the workspace, as well as organic and natural forms. Additionally, we have prioritized the use of natural light and enhanced the external views of the surrounding landscape.</p>\r\n
    <p><em>Photo: Davide Galli</em></p>
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